Archive for October, 2010

Best Free Android Apps for Network Professionals

October 28th, 2010 (Guest Blogger)Leave a comment 1 comment
Best Free Android Apps for Network Professionals

Network professionals often find themselves on call. All too often, something simple pops up during these on-call periods that could be quickly resolved with the right tools. As a result, many network professionals find themselves lugging around a laptop “just in case”. However, Android phones are now capable of running a number of network applications that can greatly simplify those quick fixes. While they won’t replace the PC versions and they won’t always solve your problem, these 7 applications are indispensable to a network professional and may even save you from dragging out your laptop. Ping This handy… View full post »

jQuery in Action Book Review

October 26th, 2010 Leave a comment
jQuery in Action Book Review

I’ve always been very good at keeping my skills sharp and learning new technologies as they emerge. My favorite way to do so has often been to read books on various IT topics and to experiment. It’s only natural that associates and friends often ask me to recommend books to them. I’ve been using jQuery for about 3 years now for most of my JavaScript development and wanted to get a more in-depth understanding of it. To do so, I turned to jQuery in Action, Second Edition by Bear Bibeault and Yehuda Katz. I really cannot recommend… View full post »

Google Analytics – Maximizing Keyword Reports

October 25th, 2010 Leave a comment
Google Analytics - Maximizing Keyword Reports

Imagine a far-too-common scenario where you run a test search query and notice that your ad has shifted from position 1 to the right sidebar in position 5. Before immediately shifting your bids to return to the previous position, you may want to evaluate the relative return from each position. Focusing on bid costs or conversions independently is not enough since only a complete Return on Ad Spend (ROAS) analysis will help you determine the relative merits of each position. With Google Analytics you can track the results from each keyword position by accessing the report under the AdWords section… View full post »